Dec 15, 2020
Just like a tree grows toward the best sunlight, your agency needs to be open to innovation in order to survive.
This is how it worked out for David Searns and his agency, Haley Marketing. Due to the evolving landscape of his market, David found himself in a very particular niche.
In this episode, David and I discussed:
- Looking for opportunities to pivot
- Adjusting to demands in your market
- Optimizing your assets
- Finding a narrow niche
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