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The Innovative Agency

Jun 28, 2023

Intro

Today we’re covering a topic that is close to the hearts — and wallets — of all agency owners.  Money. Specifically, profitability in your agency. Charles Gaudet joins us to discuss how agency owners can maximize profitability by treating their businesses the same way they treat their clients. 

 

What you...


Jun 21, 2023

Intro

Today we are diving into some of the work that agency owners do, rather than the behind-the-scenes processes that keep their businesses operating. Email marketing is the topic of the day and we’ve invited Melanie Balke, CEO and Founder of The Email Marketers, to provide her insights on leveraging email marketing...


Jun 14, 2023

Intro

Video marketing initiatives are demanded across every marketing vertical. That’s why Doug Dibert believes video must be a priority for agencies of all sizes. He’s got some great ideas on how to leverage the video medium efficiently too!  



What you will learn in this episode: 

 

  • Why video marketing is in...


Jun 7, 2023

Intro

Agency leaders commonly place the bulk of their focus on their bottom line. Yet, paying considerable attention to top line productivity is also imperative for those who wish to scale successfully. That’s why Jennifer Smith is joining me today to discuss a necessity for any growth-oriented agency’s top...