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The Innovative Agency

Dec 28, 2022

Intro
 
A crisis scenario can detrimentally affect your bottom line, as well as that of your clients. Many agency owners understand that how you respond to crises is essential, but often less attention is paid to handling the stages leading up to crises. To provide a greater perspective on crisis management, Jon...


Dec 21, 2022

Summary

Laurie Mikes, chief operating officer of Second Wind, an advocacy and resource organization for small- and mid-sized agencies, joins the discussion on attracting, retaining and developing talent post-pandemic. Set your agency up for success by honing in on your greatest asset — your people.

Intro

As an agency...


Dec 14, 2022

Summary

Manish Dudharejia, founder and CEO of E2M Solutions, joins the discussion to lay the groundwork on what a successful white label partnership looks like, including the importance ethics plays in client relationships. Set yourself up for success in 2023 business-wise and with a white label partner.

Intro

We’ve...


Dec 7, 2022

Summary

Ryan Watson, a partner at Upsourced Accounting, joins the discussion to highlight how financial forecasting before a crisis can actually help you avoid one. Understanding which metrics are important – and which ones are distracting – can help agency owners avoid the overwhelm and achieve forward momentum and...


Nov 30, 2022

Summary

Logan Lyles joins us to discuss marketing agency profitability — how it is achieved and how it is best maintained and nurtured. His insights will help you ensure that your team isn’t over or underutilized, which will allow you to maximize profit without resulting in churn.

Intro

Agency owners and their...