Apr 27, 2021
Inbound referrals can only provide a limited amount of a marketing
agency’s new business. At some point, you need to diversify your
lead generation.
Today’s guest, James Harper, Founder of Agency Flare, tells me that we’re at a tipping point where marketing agencies need to adopt a blended approach to lead...
Apr 20, 2021
Recently, I was invited on
The Climb
hosted by
Jon Tsourakis,
President and Chief Revenue Officer at
Oyova,
to talk about the legal counsel I provide to
agencies.
In this crossover episode, the tables are turned.
Jon joins me to talk about how an agency leader approaches legal issues and to share his advice for...
Apr 13, 2021
For small and mid-sized agencies, client work comes first — but often at the expense of new business development. So how do you go about refocusing efforts on your agency’s growth engine?
Lee McKnight, Vice President at RSW/US, has some ideas for you. He joined me to talk about the opportunities and challenges...
Apr 6, 2021
Working with startups isn’t for everyone. In fact, many agencies
avoid them completely. But for an agency with the right skills and
fortitude, the experience can be incredibly
fulfilling.
In this episode, I interviewed Melissa Wallace and Laura Maiurano, the co-founders and chief executives of fivefoottwo...