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The Innovative Agency

Mar 30, 2021

If you want to build brand demand over time and stop having to rely on advertising to get clients, you need to get serious about building your personal brand on LinkedIn.

You will need to move far beyond your company page. You will need to humanize your personal profile by sharing both valuable content as well as...


Mar 23, 2021

You’ve owned your agency for 15 or 20 years now, but it’s never looked exactly like you imagined it. That’s because you’re letting your clients lead.

In this episode, I interview Robert Patin, Managing Partner at Patin &

Associates, about the most common missteps he sees as an agency coach.

What we talked...


Mar 16, 2021

Revenue-producing opportunities most agencies haven’t thought of include fractional CMOs, becoming an AOR, technological agility, and… the ability to be fired.

In this episode, I interview Alex Hultgren, Founder & CEO at Customers 1st Marketing, about opportunities for agencies to both pivot and niche down:


Mar 9, 2021

Every agency is charged with growing its clients. But there’s a big difference between the growth traditional marketing offers and the supercharged results that growth marketing delivers.

In this insightful episode, I sat down with Jim Huffman, CEO of GrowthHit, to deep dive into how growth marketing...