Feb 16, 2021
Not everyone can be a thought leader. In fact, thought leadership
isn’t about being smart at all. It’s about being genuine and
caring.
In this episode, I interview
Tracey Fudge,
Founder at
The Thrive Agency,
about cutting through the noise online.
What we talked about:
- Being picky about client selection
-...
Feb 9, 2021
Customer lifetime value. You buy till you die.
Seriously, though. We’ve all heard a lot about CLV, but most of us
don’t know how to leverage it. Savvy agencies realize that lifetime
value is the new metric that matters.
Recently on The Innovative Agency, I chatted with Michael Greenberg, Founder & CEO at...
Feb 2, 2021
Don’t allow your people to do agency work off the side of their
desks. Instead, treat yourself as a client by giving your team
actual hours to utilize.
In this episode, I interview
Jillian Bannister,
CEO at
Ext. Marketing Inc.,
about what your agency needs from you. In other words,
self-care.
What we talked...