Mar 4, 2026
On this episode of The Innovative Agency Podcast, Sharon Toerek is joined by Zino Rost van Tonningen, CEO and Founder of TyrAds, for a look at how reward-based marketing is redefining engagement in a mobile-first, data-driven world.
As agencies wrestle with first-party data strategies, evolving privacy regulations, and...
Feb 25, 2026
This week on The Innovative Agency Podcast Sharon Toerek welcomes pricing strategist Jonathan Stark for a candid conversation about breaking free from the cycle of trading hours for dollars. If you’ve ever wrestled with pricing your work, defending your margins, or responding to clients who default to hourly...
Feb 18, 2026
Artificial intelligence is rapidly reshaping the content landscape promising greater efficiency while raising important questions about originality, authenticity, and trust. For agency leaders, the challenge isn’t whether to adopt AI, but how to do so without losing the human insight that makes great storytelling...
Feb 11, 2026
This episode of The Innovative Agency Podcast welcomes David Ebner, Founder and CEO of Content Workshop, for a timely conversation about how to embrace AI without losing the power of authentic storytelling.
As a creative writer turned agency leader, he brings a grounded perspective to the rapidly evolving content...
Feb 4, 2026
On this episode of The Innovative Agency Podcast Sharon Toerek is joined by Marcel Petitpas, CEO and co-founder of Parakeeto. Their conversation focuses on one of the most persistent and misunderstood challenges facing agency leaders today: profitability.
Often when margins feel tight, we blame pricing, overhead, or...